About the author
Blanca Farber is the Senior Vice President and Divisional Merchandise Manager at Windsor, where she plays a key role in shaping the special occasion dress assortment. With deep expertise in merchandising leadership, Blanca works closely with buying teams to ensure every piece not only looks beautiful, but is crafted with high quality and a clear sense of intention, because she believes the details make all the difference.
She approaches merchandising through the lens of the customer, prioritizing thoughtful product decisions that help women feel comfortable, confident, and at their best for their next special moment. For Blanca, fashion goes beyond trends—it’s about how the right details and quality can completely change how someone shows up in the world.
Outside of work, Blanca enjoys unwinding with a good book, spending time with her mini dachshund, and recharging with an iced matcha with almond milk always close by.
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