Sweetheart Gowns
Get ready to fall head over heels with our collection of sweetheart gowns, where romance meets modern glam in the most enchanting way. These dreamy dresses are designed to make you feel like the leading lady of your own fairytale, with silhouettes that hug you in all the right places and necklines that flatter every curve. Whether you're stepping into a night of dazzling lights or waltzing through an elegant soirée, our sweetheart gowns are your ticket to unforgettable style. So go ahead, Windsor girl—embrace your inner goddess and let these stunning gowns sweep you off your feet!
$59.97 $139.90 57% off
A lavender tulle ball gown with a strapless bustier bodice and cascading ruffles for elegance.
$39.97 $74.90 47% off
A black crepe mermaid dress with sheer lace panels and a sweetheart neckline for formal events.
$129.90
A romantic periwinkle lace ball gown featuring an off-the-shoulder neckline and high front slit.
$79.90
A black glitter strapless formal dress with a high slit and form-hugging fit.
$54.90
A lavender mesh corset column dress featuring a sweetheart neckline and high-side slit for elegance.
$38.90
A charming white A-line dress with a sweetheart neckline and adjustable spaghetti straps.
$9.97 $64.90 85% off
A black crepe off-the-shoulder dress with a corset bodice and high front slit.
$68.90
An ivory satin skater dress with floral jacquard, corset bodice, and lace-up back design.
$79.90
A light blue mesh mermaid gown with faux pearl embellishments and a flattering sweetheart cowl neckline.
$79.90
An elegant wine satin dress with intricate embroidery, beaded accents, and a flattering curve-hugging silhouette.
$64.90
A white woven skater dress with lace trim, sweetheart neckline, and lace-up back for summer charm.
$74.90
An elegant red glitter knit mermaid dress with an off-the-shoulder neckline and high front slit.
$39.97 $199.90 80% off
A stunning yellow A-line ball gown featuring a lace applique corset bodice and sweetheart neckline.
$42.90
A navy blue velvet midi dress with a sleeveless sweetheart neckline and pleated bodice.
$159.90
A yellow tulle gown with floral applique and tiered ruffles for a fairytale-inspired look.
$69.90
A glamorous green off-the-shoulder mermaid dress with textured glitter fabric and a high front slit.
$89.90
A sage mermaid gown with a lace-up back and glitter lurex fabric for formal occasions.
$19.97 $44.90 56% off
A strapless black skater dress with lace corset bodice and chiffon ruffled silhouette.
$59.90
A luxurious black velvet gown with a sweetheart neckline, sheer mesh bodice, and high wrap slit.
$129.90
An ethereal lavender A-line formal dress with glitter tulle, sweetheart neckline, and tie-shoulder straps.
$42 $59.90 30% off
A white crepe formal dress featuring adjustable straps, ruffle trim, and a dramatic high front slit.
$119.90 - $129.90
A coral sequin mermaid dress with a corset bodice, high slit, and adjustable straps.
$69.97 $149.90 53% off
An ivory strapless mermaid gown with 3-D floral appliques and a lace-up back design.
$49.90
A light blue satin skater dress with a floral pattern and corset bodice for a coquette vibe.
$99.97 $219.90 55% off
A dazzling yellow ball gown with a glitter tulle fabric and sheer corset bodice.
$129.90
An enchanting sage satin dress featuring a chic applique corset bodice and alluring high front slit.
$99.90
A mauve satin mermaid dress with beaded applique neckline, perfect for formal occasions.
$94.90
A light blue floral sequin dress with a corset bodice and high front slit for elegance.
$129.90
A stunning green mermaid dress with sequin satin fabric, corset bodice, and adjustable straps.
$169.90
A stunning green A-line gown adorned with glitter and sequins, featuring a sweetheart neckline.
$69.90
A black flocked floral velvet skater dress with a sweetheart neckline and flirty spaghetti tie straps.
$69.90
A blue floral mesh skater dress with a sweetheart neckline and tiered ruffled skirt.
$59.90
A white lace bodycon mini dress with faux pearl embellishments and adjustable spaghetti straps.
$69.90
A blush floral velvet dress with a ruched bodycon fit and dramatic floor-length slit.
$44.90
A dazzling blue sequin mini dress with a sweetheart neckline and adjustable spaghetti straps.
$69.90
A black mesh mermaid dress with a halter neckline, lace sequin cups, and front wrap slit.
$23.97 $52.90 55% off
An A-line mini dress in black floral cotton knit with a sweetheart ruffle neckline and padded cups.
$89.90
A pink beaded mesh A-line mini dress with a sweetheart neckline and adjustable spaghetti straps.
$69.90
A green satin formal dress featuring a sweetheart neckline and a high front wrap slit.
$42 $59.90 30% off
A striking black floral mesh lace mini dress with a sweetheart neckline and adjustable spaghetti straps.
$119.90
A pink sequin formal dress featuring a corset bodice and mermaid silhouette for glamorous events.
$159.90
A pink formal dress with beaded embellishments, lace-up back, and a high front slit.
$119.90
A navy blue lace formal dress with a sheer corset bodice and ruffled A-line silhouette.
$69.90
A romantic rose lace corset mermaid dress with ruffled accents and adjustable spaghetti straps.
$59.90
A sultry black satin formal dress featuring a sweetheart neckline, lace bodice, and high front slit.
$69.90
A black mermaid gown with sequin embroidery, sweetheart neckline, and adjustable spaghetti straps.
$79.90
A blush satin formal dress with beaded applique trim and a high slit for elegant occasions.
$119.90
A stunning white sequin formal dress featuring a corset bodice and mermaid silhouette.

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Sweetheart Gowns
There’s something about sweetheart gowns that just hits different—like that first spark when your crush looks your way, or the way your heart skips when your bestie sends a wild plan at midnight. These dresses are made for main character moments, whether you’re stepping into the spotlight at a formal, gliding across the dance floor, or just living your best life at a glam gathering. The magic starts with the iconic sweetheart neckline: that dreamy dip, that perfect curve, the way it frames your collarbones and gives a little wink to your shoulders. It’s the ultimate confidence boost, sculpting and flattering every figure, making you feel like you’re starring in your own romcom montage. A sweetheart neckline formal dress is basically a love letter to your style—timeless, a little flirty, and always ready for a close-up. And if you’re all about the details, a sweetheart ruched ruffled formal dress brings the drama with layers, ruching, and texture that catch the light (and everyone’s attention) with every step. Whether you’re all about sleek and classic or you want to channel your inner fairytale princess, there’s a sweetheart formal dress that’s ready to be the plus one to your next big event.
Shopping for a sweetheart neckline gown is like picking out the vibe for your night—are you going for soft and romantic, bold and daring, or a little bit of both? The best part: these gowns are made for everyone. If you’re gifting, imagine the look on your sister’s face when she unwraps a dress that’s basically made for her next Insta post, or the way your BFF lights up when you surprise her with a dress that’s totally her style. Sweetheart gowns also make the ultimate treat-yourself moment, because who says you need a special occasion to look and feel like a total heartbreaker? Think about the little details that make the night: adjustable straps for the perfect fit, hidden boning that keeps everything in place while you dance, and fabrics that move with you (because the dance floor is calling and we’re not here to play it safe). Pair your gown with strappy heels, a sparkly clutch, and your boldest lip—then get ready to make memories that are as unforgettable as your look. And if you’re planning ahead for prom, homecoming, or any night that deserves a little extra magic, check out our curated collection of Sweetheart Prom Dresses for even more inspo that’ll have you counting down the days.
Sweetheart gowns aren’t just for one night—they’re the kind of dresses that stick with you, showing up in your favorite photos and living rent-free in your memories. They’re for the girl who’s never afraid to take up space, who makes her own rules, and who knows that sometimes the best accessory is a killer attitude. Whether you’re shopping for yourself or someone you love, these gowns are about more than just looking good—they’re about feeling unstoppable, unforgettable, and totally you. So go ahead: pick the dress that makes you feel like the main event, crank up the playlist, and get ready to turn every entrance into a moment worth remembering.